Digital Marketing

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Brilliant

Google 4.9 | 1231 Reviews

Brilliant

Google 4.9 | 1231 Reviews

Brilliant

Google 4.9 | 1231 Reviews

Brilliant

Google 4.9 | 1231 Reviews

Course Brochure

Last Updated: 10/2025

Start Date Oct 06, 2025

Duration 45 Days

EMI Starting At ₹5900

Language Availability English

Course Key Highlights:

Learn concepts

Test your knowledge

Hands-on practice

Meet with Expert

Tech-Focused Approach

Career Support

Industry-Relevant Curriculum

Flexibility and Accessibility

Why should you opt for this course?

Digital Marketing Skills Are in High Demand
Stay Updated on Trends
Flexible Learning Options
Networking Opportunities

What will you learn?

Search Engine Optimization (SEO): Improving visibility in search engine results..
Social Media Marketing: Strategies for engaging on social platforms..
Content Marketing: Creating and distributing valuable content..
Email Marketing: Crafting and managing email campaigns..
Digital Advertising: Using platforms like Google Ads for online promotion..
Marketing Analytics: Tracking and analyzing marketing performance..
E-commerce: Building and managing online stores..
Generative AI in Marketing: Utilizing AI for marketing strategy and optimization..

Who should enroll?

Students and Fresh Graduates

Young professionals interested to head start in their careers

Working Professionals Seeking Career Growth

Gain the skills that are critical for tech companies.

Career Switchers

Students and Fresh Graduates

Young professionals interested to head start in their careers

Working Professionals Seeking Career Growth

Gain the skills that are critical for tech companies.

Career Switchers

Perfect opportunity for tech professionals looking to diversify their skills

What are the prerequisites?

What is the price?

₹7000

₹5900

₹5900 Buy Now

Course Curriculum

INTRODUCTION OF DIGITAL MARKETING 1 lectures

Basic Introduction of Digital Marketing

Search Engine Optimization 3 lectures

Module 1 :- Introduction to SEO
Module 2 :- Fundamentals of Search Engines
Module 3 :- Keyword Research
Module 4 :- On-Page SEO
Module 5 :- Off-Page SEO
Module 6 :- SEO Analytics and Reporting

Search Engine Marketing 3 lectures

Module 1 :- Introduction to SEM
Module 2 :- Google Search Ads Features
Module 3 :- Display Advertising
Module 4 :- Video Advertising
Module 5 :- Shopping Campaigns
Module 6 :- SEM Analytics and Reporting

Social Media Marketing 15 lectures

Module 1 :- Introduction to Social Media Marketing
Module 2 :- Organic SM Level 1
Module 3 :- Organic SM Level 2
Module 4 :- Meta Ads Level 1
Module 5 :- Meta Ads Level 2
Module 6 :- Meta Ads Level 3
Module 7 :- LinkedIn Ads
Module 8 :- Learn WhatsApp and Snapchat Marketing
Module 9 :- Meta Ad Optimisation
Module 10 :- Meta Ads Level 2
Module 11 :- YouTube Organic

Email Marketing 4 lectures

Module 1 :- Introduction to Email Marketing
Module 2 :- Core Modules Building and Growing Email Lists
Module 3 :- Crafting Compelling Email Content
Module 4 :- Email Automation and Sequences
Module 5 :- Deliverability and Optimization
Module 6 :- Integration with Other Marketing Channels

Web Analytics and Google Analytics 10 lectures

Module 1 :- Introduction to Web Analytics and Google Analytics
Module 2 :- Setting Up Google Analytics
Module 3 :- Understanding Basic Metrics
Module 4 :- Advanced Reporting and Customization
Module 5 :- Campaign Tracking and Attribution
Module 6 :- Event Tracking and Enhanced E-commerce
Module 7 :- Data Visualization and Exporting

Course Projects

Executing a Digital Project with Google Analytics

Analyzing data from the internet is a valuable asset for businesses as it allows them to make informed decisions. Developing your analytical abilities by working on projects that involve examining sources of information can be an attractive addition to your resume.

Launching Instagram Campaigns Project

Creating a campaign on Instagram works similarly to creating an ad on Facebook; you can tailor your target audience by demographics or interests, customize how long the ads will run for, as well as determine what budget range best suits your needs.

Optimizing Websites to Increase Online Traffic

Start by selecting multiple websites relevant to your business so that you can judge the performance of the website’s SEO properly. Also, implement jotting down potential keyword ideas along with other suggestions, like URL customization or placement.

Tools Covered

SEMRUSH

AHREF

GOOGLE ANALYTICS

Earn a career certificate

Career certifications validate expertise in a specific field, enhancing credibility and job prospects. Investing in relevant certifications can set you apart in a competitive job market. Let me know if you need recommendations!

Office 365

Windows Administration

AWS

CCNA

Frequently Asked Question

Career Scope?

SEO/SEM Specialist
Paid Media/PPC Specialist
Content Marketer/Strategist
Data Analyst
Web Designer/Developer